- Moisturizing shampoo
- Ideal for dry/treated hair
- Paraben free
Beauty Without Cruelty Moisture Plus Shampoo is a special, plant-based formula that thoroughly cleans your hair while restoring dry, treated, and damaged hair to its natural luster, body, and shine. Nature's conditioning jojoba, restorative plant proteins, and penetrating moisturizers nourish and renew each hair strand. Special botanicals, combined with select vitamins plus pure premium aroma-therapeutic essential oils, strengthen and protect your hair and improve its look, feel, and texture. Your hair will be naturally clean, rejuvenated, and healthy. Gentle enough for daily use. Never tested on animals. No animal ingredients. Paraben free. SLS free. No synthetic fragrances.
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Ingredients: Purified water, sodium c14-16 olefin sulfonate, cocoamidopropyl betaine, panthenol, sodium pca, glycerin, wheat protein, methyl gluceth-20, sodium cocoyl glutamate, glycol monostearate, oenothera biennis (evening primrose) oil, betula alba (birch) leaf extract, betula alba (birch) sap extract, melilotus officinalis (clover) blossom extract, tussilago farfara (coltsfoot) extract, equisetum arvense (horsetail) extract, urtica dioica (nettle) extract, achillea millefolium (yarrow) extract, inositol, macrocystis pyrifera (kelp) extract, rosmarinus officinalis (rosemary) extract, salvia officinalis (sage) extract, simmondsia chinensis (jojoba) oil, tocopherol acetate, niacin, aloe barbadensis (aloe vera) leaf juice*, soy protein, yeast extract, citric acid, phospholipids, sodium benzoate, potassium sorbate, ethyl hexyl glycerin, cananga odorata (ylang ylang) oil*, lavendula hybrida (lavandin) oil*.
10% Organic Content
*Organic ingredients NOP & ECOCERT, certified by BCS
How to use: Massage into wet hair and work into a rich, creamy lather. Rinse clean with warm water. Repeat if necessary. Follow with BWC Moisture Plus Conditioner.
Paraben free
S.L.S. free
100% vegetarian/vegan
100% pure premium essential Oshadhi essential oils
pH Balanced
Ratings and Reviews
Reviews containing references to a state of disease (e.g., pain, aches, inflammation, medicine replacement, cancer, cold/flu, arthritis, depression, insomnia, etc.) cannot be published. We value your input and look forward to hearing about your personal product experiences. Be sure to explain why you like or dislike the product and focus on the product's features. To meet our publishing standards, please refrain from including the following in your review:All reviews are subject to our Terms of Use. We reserve the right to remove non-compliant reviews language. If you wish to comment on product selection, pricing, ordering, delivery or other issues, please contact our customer service.Reviews containing references to a state of disease (e.g., pain, aches, inflammation, medicine replacement, cancer, cold/flu, arthritis, depression, insomnia, etc.) cannot be published. We value your input and look forward to hearing about your personal product experiences. Be sure to explain why you like or dislike the product and focus on the product's features. To meet our publishing standards, please refrain from including the following in your review:
- Language referencing a state of disease (including but not limited to references to pain, aches, inflammation, medicine replacement, cancer, cold/flu, arthritis, depression, insomnia, etc.)
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All reviews are subject to our Terms of Use. We reserve the right to remove non-compliant reviews language. If you wish to comment on product selection, pricing, ordering, delivery or other issues, please contact our customer service.
works pretty well
This shampoo is a thick gel but lathers and distributes quickly and well. The odor is not pleasant, but it's more important to me that it moisturizes, and it does. It did seem to flatten my dry gray hair a bit more than the Acure argan oil shampoo I usually use. The price is right and ingredients are mostly organic, and that's why I tried it. Acure is a 5 leaf, this is a 4 leaf.love BWC
I really like the bwc products and they leave your hair smelling awsome.