What do midwestern folks know about wellness?

Well believe it or not, quite a bit! In fact, way back in ’69 in a little town called Fargo, ND, we were already on the hunt for natural remedies for things like achy joints. And would ya believe it? We found some! Like good Midwesterners do, we shared ‘em with our friends and neighbors who loved them too. So we decided, geez, we’ll just make ‘em for everyone! Over half a century later we’re still going strong, led by a team of scientists and nutritional experts, we’ve got north of 1,500 health-promoting products with unparalleled quality and value. If you’re ever lookin’ to live a happier or healthier life, you just let us know—we’d be tickled pink to help.

Our Vision

To be the world's leading authentic and trusted wellness partner

Our Mission

To be your trusted partner in wellness by delivering pure, reliable, science-backed solutions.
Smiling woman in a blue denim shirt standing in a garden, holding a basket of freshly picked leafy greens, with a red barn in the background

Made with love, from the heartland

Born 'n’ raised in North Dakota—our midwestern values come through in all that we do. We work hard, look out for our neighbors and aim to leave this place lookin’ a little better than how we found it. We’ve been cultivating healthier lifestyles since ’69 by offering remedies that work a little closer with nature so you can live well and feel your best.

Scientist wearing safety goggles and a lab coat adjusting equipment inside a laboratory

Formulated with science, crafted with care

We may have humble roots, but our scientists and health experts don’t mess around when it comes to wellness. Driven by over 150 years of combined experience, our dedicated team of pharmacists, scientists, food nutritionists, quality experts, research & development and product specialists ensure that all of our products are tested in accordance with the FDA to ensure guaranteed purity, potency and reliability.

Scientist wearing safety goggles and a lab coat adjusting equipment inside a laboratory
Person in a light blue shirt pouring a yellow capsule from a Swanson Berberine supplement bottle into their hand

Quality that we stand by

It’s your health for cryin’ out loud! We don’t cut corners when it comes to quality. We provide hundreds of honest-to-goodness health products because we carefully select and source our ingredients and only work with partners we know and trust. To stand by our word, we also offer a 100% money-back guarantee—so you can shop with peace of mind and develop a routine that leads to results.

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Look after your neighbors

One thing you’ll learn about us real quick is that we think it’s important to take care of one another. We’re passionate about building healthier communities together and have teamed up with organizations like the American Red Cross, Vitamin Angels, YWCA of Cass Clay, the Rape and Abuse Crisis Center FM, Ronald McDonald House Charities of the Red River Valley, the National Ovarian Cancer Coalition and many more to help provide donations and support that each community needs to thrive and live well. Every donation counts, even the small ones. With your support, we are able to make a positive impact in our communities today and give everyone the gift of better health. Swanson Cares is a registered 501c3 non-profit organization #85-3434800. Your donation is tax deductible to the extent allowable by law.

Family gathering on a patio with string lights and a barbecue grill.