Created by Robert Atkins, the Atkins Nutritional Approach is a low-carb, whole food diet and weight loss plan. The plan is designed so that dieters can customize to their tastes, metabolism goals and time frame. When you’re short on time, Atkins has designed bars and shakes to keep you satisfied. The next time you need a healthy meal replacement or just something to tide you over until lunch, try an Atkins bar or shake. Check out the Atkins line of products, including Day Break Chocolate Oatmeal Bars, Endulge Peanut Caramel Cluster Bars, Advantage Café Caramel Shakes and more.