Beauty Without Cruelty (BWC) formulates natural hair, skin and body care items, many of which are vegan. Most importantly, you’ll never find synthetic fragrances, parabens, SLS, animal-derived or animal-tested ingredients on their labels. You can be assured that BWC products are as good on you as they are for you. BWC’s luxurious, high-performance products deliver beautiful, healthy hair and skin, naturally. Shop our selection of Beauty Without Cruelty compassionate beauty products, which includes Daily Benefits Shampoo, cosmetics and more!
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*These statements have not been evaluated by the Food and Drug Administration. These products are not intended to diagnose, treat, cure or prevent any disease.
For our website and catalog, the MSRP is the "Manufacturer's Suggested Retail Price." The MSRP is understood to mean the price at which a manufacturer will recommend a retailer sell a product for in stores, on the internet, or in catalogs. The MSRP of National brand items are dictated to Swanson by each manufacturer. For Swanson brand items, the MSRP is calculated based on a varying percentage above the product's base price.