Beauty Without Cruelty (BWC) formulates natural hair, skin and body care items, many of which are vegan. Most importantly, you’ll never find synthetic fragrances, parabens, SLS, animal-derived or animal-tested ingredients on their labels. You can be assured that BWC products are as good on you as they are for you. BWC’s luxurious, high-performance products deliver beautiful, healthy hair and skin, naturally. Shop our selection of Beauty Without Cruelty compassionate beauty products, which includes Daily Benefits Shampoo, cosmetics and more!