Started in 1971 by then-17-year-old Barbara Jeffe, Barbara’s Bakery began as a small natural bake shop in Northern California. Jeffe used whole grains and oats just as nature intended—free from anything artificial. She carefully selected the best ingredients to deliver healthy foods with maximum nutrition. Barbara’s Bakery’s mission remains the same today: to nourish healthy people naturally. They remain committed to creating the best-tasting natural products free of artificial preservatives and ingredients, hydrogenated oils and refined white sugar. Find some of Barbara’s Bakery product offerings at SwansonVitamins.com, including snack bars, cookies and cheese puffs.