Born in Arctic Norway, Nordic Naturals believes in the power of omega oils. Joar Opheim, Founder and CEO, developed Norwegian fish oil formulas after realizing quality formulas were lacking in the United States in the 1980s. Today, Nordic Naturals formulas are backed by research, and the quality of purity, freshness, taste, dosage and sustainability are essential. These essential fatty acid formulas offer award-winning purity, exceptional freshness levels, a delicious taste and much more. Try Nordic Naturals today for the very best in EFA nutrition.