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News Release

New Mobile Site for SwansonVitamins.com

Swanson Health Products launches a mobile version of their e-commerce site to sell affordable vitamins and health food products.

Fargo, ND (VOCUS) August 25, 2010—With over 60 million smartphone users and over 300 million cell phone users in the United States alone, m-commerce is a natural extension of traditional e-commerce websites. M-commerce—or mobile commerce—is the ability to conduct commerce on a mobile phone, PDA or smartphone. Swanson Health Products recognized the growing trends of mobile Internet use on cell phones and smartphones and determined that m-commerce is a natural progression to extend their existing e-commerce offerings.

The swansonvitamins.com mobile site was developed to give customers access to the same affordable vitamins and health food products, shopping experience and discounts as the full website on a platform that is designed for the mobile Internet. The goal when creating the m-commerce site for swansonvitamins.com was to develop a site that can be used across all different phones. Any phone with a browser can view a mobile-optimized website.

“After seeing an upward trend with visitors accessing our site through mobile devices, we launched a website specially designed for our mobile customers,” states Kerry Anderson, Internet Marketing Supervisor of User Experience for Swanson Health Products. "When our gadget-savvy customers go to our site on their smartphone or Internet-enabled cell phone, they are directed to a site optimized for their mobile device and don’t miss a beat!"

Swanson Health Products is an industry leader in bringing vitamins direct to consumers at the lowest prices possible. Swanson Health Products, headquartered in Fargo, ND, offers the highest quality vitamins, supplements and natural health care products and is Good Manufacturing Practices certified. Swanson Health Products goes a step beyond its competitors by offering powerful guarantees. All products are backed by a 100% Satisfaction, Money-Back Guarantee and Double the Difference Lowest Price Guarantee. For more information, please visit swansonvitamins.com.

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