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Due to the rules within FDA's Good Manufacturing Practices (GMP) regulations, we recently changed the manner in which we date items with Swanson® brand labels.
Dietary supplement products (products labeled with supplement facts) labled on or after July 21, 2010, will display a "manufacture date" (or "born on" date) rather then the "expiration or best by date" currently displayed. This date represents the day on which the product in the bottle was manufactured.
All Swanson products are produced by GMP-compliant manufacturers that meet specified standards for quality and stability. We require, and will continue to require, that our manufacturers develop and formulate products to maintain their quality for the expected timeframe.
In most cases, products are considered stable at full potency for two years from the manufacture date.*
At Swanson Health Products® one of our primary goals has always been to provide you with the freshest product possible. We bottle all of our Swanson brand capsules, tablets and softgels in our own facility, which allows us to control our inventory and deliver you guaranteed freshness.
This change is due to a modification of regulatory requirements and does not represent a change in the quality of Swanson brand supplements. Our products continue to meet and exceed the most stringent quality standards.
This change in product dating applies only to Swanson brand supplements and does not include food items or topical or cosmetic products (creams, lotions, shampoo, etc.).
Swanson brand supplements bottled prior to July 21, 2010, will have the best before date on the bottle; therefore, you may still receive products with a best before date as we transition to the newer labels.
*Liquid supplements and probiotics are generally stable for one year past the manufacture date.
aThe Manufacture Date printed on the label represents the date the product was produced in compliance with Good Manufacturing Practices (GMP) regulations.