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News Release

Swanson Vitamins Adds National Brands, Expands Organic and Natural Skincare

July 9, 2009, Fargo, ND—To keep up with consumer demand, Swanson Vitamins continues to add new national brands online. More and more, people are making the switch to organic and natural personal care items including skincare, shampoos and conditioners, moisturizers and cosmetics. Swanson Vitamins adds Avalon Organics, Alba Botanica and Abra Therapeutics for consumers looking for respected, well-known products in the organic and natural skincare industry.

It is important to understand the difference between products labeled organic and ones labeled natural. Both contain herbal or botanical ingredients. Products labeled natural means that an ingredient has not been significantly altered from its original state—nothing removed, nothing added 1. An organic labeling means the product does not contain synthetic ingredients, is certified by a third party 1, and the ingredients fall under USDA guidelines which states, “Organic crops are raised without using most conventional pesticides, petroleum-based fertilizers, or sewage sludge-based fertilizers.” Both have good qualities, deciding which one is a better fit is up to the individual.

Avalon Organics' Consciousness in Cosmetics is their guiding principle which shows their dedication to creating a range of new and reformulated products that are pure and safe. They select organic ingredients for their products to support the highest ideals of sustainable, organic agriculture, a cleaner environment and good health. Swanson Vitamins has added 16 of their products including, Thickening B-Complex Shampoo and Conditioner, Vitamin C Skin Care and hand soaps and body lotions.

Alba Botanica uses pure plant proteins, natural botanicals, vitamins, advanced sea enzymes and tropical fruit, nut and plant essences from the Hawaiian Islands to create simple, pure body care. Swanson Vitamins added 23 of their products including TerraTint and TerraGloss Lipbalm, Sunscreen for kids and adults, and Pineapple Enzyme Facial Cleanser and Scrub.

Abra Therapeutics focuses on uniting organic herbalism with the science of skin and body care to create natural products. Abra skincare contains therapeutic levels of certified organic herbals and pure unadulterated essential oils. Swanson Vitamins has added 13 of their products including bath minerals such as Stress Therapy and Cellular Detox , skin care essentials such as Age Resistance Cream and Skin Refining Scrub and Blissful Harmony Bubble Bath.

Swanson Vitamins is an industry leader in bringing vitamins direct to consumers at the lowest price possible. Swanson Vitamins, located in Fargo, ND, offers the highest quality vitamins, supplements and natural health care products and is GMP certified. Swanson Vitamins goes a step beyond its competitors by offering powerful guarantees. All products are backed by a 100% Satisfaction, Money-Back Guarantee and Double the Difference Lowest Price Guarantee. For more information, please visit Swanson Vitamins

1. April MacIntyre. "Organic skincare products take over supermarkets." Monsters and Critics. 2 August 2008. WOTR Limited. 9 July 2009.

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